Marketing : An Introduction Paperback Philip, Armstrong, Gary Kot

USD 7.32 USD

SKU: EcI6JN7D

GTIN: 9780131424104

Condition: Very Good

Tags: 0.9 in 10.9 in 2004 50.2 Oz 720 Pages 8.5 in 9780131424104 Business & Economics English Gary Armstrong Marketing / General Prentice Hall PTR Textbook Trade Paperback

Categories: Textbooks, Education & Reference

Specifications

ISBN	9780131424104
Subject Area	Business & Economics
Publisher	Prentice Hall PTR
Item Length	10.9 in
Subject	Marketing / General
Publication Year	2004
Type	Textbook
Format	Trade Paperback
Language	English
Item Height	0.9 in
Item Weight	50.2 Oz
Item Width	8.5 in
Number Of Pages	720 Pages

What stands out about this textbook is the use of analogies to explain concepts.

Marketing : An Introduction Paperback Philip, Armstrong, Gary Kot

Specifications

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