Marketing: An Introduction by Armstrong, Gary; Kotler, Philip

Specifications

Return Shipping Will Be Paid BySeller
All Returns AcceptedReturns Accepted
Item Must Be Returned Within30 Days
Refund Will Be Given AsMoney Back
BindingPaperback
Weight2 lbs
Product GroupBook
IsTextBookYes
Number Of Pages648 Pages
LanguageEnglish
PublisherPrentice Hall PTR
Publication Year2010
Item Height0.4 in
SubjectMarketing / General
Item Weight44.8 Oz
TypeTextbook
AuthorPhilip. Kotler
Item Length10.9 in
Subject AreaBusiness & Economics
Item Width8.5 in
FormatTrade Paperback

A nice touch in this textbook is the conversion chart for units of measurement.

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